There are still a few days to continue to market your tax and accounting services before Tax Season hits in full force (although as a tax preparer you should have been marketing from September through New Years for the best results.) See this posting in AccountingToday by Jeff StimpsonT for various tips from preparers themselves:

http://www.accountingtoday.com/taxprotoday/news/preparers-tackle-pre-season-marketing69311-1.html?ET=webcpa:e9868:2498807a:&st=email

For my practice and the area of the country (Los Angeles County) I live and work in, print advertising is not very effective. For me the best marketing methods are to use social media (mainly LinkedIn and Twitter) and my blog to generate interest in my brand, resulting in increased Google rankings plus referrals from other professionals I have relationships with as well as satisfied clients!

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