Business Musings of a Burbank CPA: Being a Thought Leader Helps Your Accounting Firm Recruit and Retain Staff

Here is an interesting idea: using thought leadership as another tool to recruit accounting staff.  Many promising new recruits see a cutting edge firm that they want to work for.  See this post in AccountingToday by Mary Ellen Biery that gives more details on this idea: http://www.accountingtoday.com/news/staffing-recruiting/thought-leader-helps-accounting-firm-recruit-retain-staff-71747-1.html The interesting thing about this is once you have used it successfully you can probably use it as a consulting feature for clients, since this will work with a lot of different industries. For financial,  accounting and tax musings, You can count on us to count for you! Email: bstonercpa@sbcglobal.net  Phone: 818-317-6035  Website: www.briantstonercpa.com    Android and the IPhone:        Has been Featured On https://twitter.com/bstonercpa

Read more »

CPA Financial Musings: Lowering Interest Rates on Loans Isn’t the Best Way to Help College Students

You borrow money for college through a student loan program.  Normally you don’t start paying the loan off until after you graduate from college, so is a lower interest rate going to make you decide whether to go to college or not?  I doubt it!  See this article by Susan Dynarski in the New York Times for her take on whether lower interest rates are the best way to help  the students: http://www.nytimes.com/2014/08/26/upshot/lowering-interest-rates-on-loans-isnt-the-best-way-to-help-college-students.html?_r=0 I tend to agree with her in most of her assumptions; maybe other financial options like more grants and need scholarships would be better than lower interest rates.  For financial,  accounting and tax musings, You can count on us to count for you! Email: bstonercpa@sbcglobal.net  Phone: 818-317-6035  Website: www.briantstonercpa.com    Android and the IPhone:        Has been Featured On https://twitter.com/bstonercpa

Read more »

Burbank CPA Financial Musings: An Emerging Price War in the World of Investment Advice

So now the investment advice arena will get more competitive.  See this posting in the New York Times by Ron Lieber for information about new lower asset management fees and how it may affect the bigger managers’ fee structure in the future: http://www.nytimes.com/2014/08/23/your-money/financial-planners/an-emerging-price-war-in-the-world-of-investment-advice.html?_r=0 My feeling is that some of these small planners might get squeezed out by the smaller fees, as said in the article ($1 billion under management is needed to generate 25 to 30 million dollars – how much service can you give for that income level?), but it could be the start of a group of small, nimble planning firms that can grow over time by word of mouth.  Time obviously will tell.  For financial,  accounting and tax musings, You can count on us to count for you! Email: bstonercpa@sbcglobal.net  Phone: 818-317-6035  Website: www.briantstonercpa.com    Android and the IPhone:        Has been Featured On https://twitter.com/bstonercpa

Read more »